Privacy policy — WorkflowOps

The texts below are prepared for the WorkflowOps marketing website and should be completed with the company’s actual details before publication.

1. Data controller

The controller of personal data processed in connection with the use of the WorkflowOps website is [full company name], with its registered office at [address], tax identification number: [tax ID], contact email: [email address].

If you have questions related to personal data protection, you can contact us at [email address] or by post at the registered address listed above.

2. Scope and sources of data

We process data provided voluntarily by users, in particular through the contact form or when requesting a product demo or business conversation.

We may also process technical data related to your use of the website, such as IP address, cookie identifiers, browser type, operating system, approximate location, and activity data generated while browsing the site.

first and last name,
email address,
company name and job title, if provided,
the content of a message sent via the contact form or email,
technical and analytics data generated during a visit to the website.

3. Purposes and legal bases

We process personal data only to the extent necessary for specific purposes and on an appropriate legal basis under the GDPR or other applicable data protection laws.

to respond to enquiries and conduct pre-contract communication or other correspondence related to your interest in our services, on the basis of Article 6(1)(b) or (f) GDPR,
to arrange a product demo, support commercial communication, and manage a business relationship, on the basis of Article 6(1)(b) or (f) GDPR,
to perform analytics, measure traffic, and improve the website, on the basis of Article 6(1)(f) GDPR or consent where required,
to establish, exercise, or defend legal claims, on the basis of Article 6(1)(f) GDPR.

4. Cookies and analytics tools

The website may use cookies and similar technologies to ensure proper operation, remember user settings, and analyse traffic.

For analytics, we may use Google Analytics 4 (GA4) provided by Google. It allows us to compile visit statistics and measure content effectiveness (e.g. page views, traffic sources, and events such as CTA button clicks).

Where required by law, Google Analytics is enabled only after you provide consent in the cookie banner. If you decline, the website remains usable.

We do not intend to deliberately send data that directly identifies you to Google (e.g. the name or email address you type into the contact form) as part of analytics events.

If we use third-party analytics or marketing tools, information about your activity may also be processed by those providers in accordance with their own privacy policies.

You can manage cookie settings in your browser. Restricting certain cookies may affect the availability or functionality of parts of the website.

For more details on how Google processes data, please refer to Google’s privacy policies. You may also use browser settings or extensions to block analytics tags.

5. Data recipients

Data may be disclosed to entities that provide technical or organisational support in operating the website and communicating with users, but only where necessary for the purposes described in this policy.

hosting and IT infrastructure providers,
email, contact form, and email sending providers (e.g. Resend),
analytics, CRM, or meeting scheduling providers,
legal or accounting advisors where necessary.

6. Retention period

We retain personal data for as long as necessary to respond to an enquiry, conduct business communication, pursue our legitimate interests, and comply with legal obligations.

Data from correspondence and contact forms is typically retained until the communication is concluded and, afterwards, for the period necessary to protect against legal claims or to document the history of business arrangements.

7. Your rights

You have the right to request access to your data, rectification, erasure, restriction of processing, data portability, and to object to processing based on our legitimate interests.

Where processing is based on consent, you may withdraw that consent at any time without affecting the lawfulness of processing carried out before withdrawal.

You also have the right to lodge a complaint with the competent supervisory authority if you believe your personal data is processed unlawfully.

8. Security and international transfers

We apply appropriate technical and organisational measures to protect personal data against loss, unauthorised access, disclosure, or other unlawful processing.

If we use providers located outside the European Economic Area, any transfer of personal data is carried out using appropriate legal safeguards, such as standard contractual clauses or another mechanism permitted by law.

9. Changes to this policy

This policy may be updated if the website changes, if the tools we use are modified, if our services evolve, or if legal obligations change.

The current version is always published on this page together with the date of the latest update.